Social Media Marketing Manager

#### Position Summary

At America's fastest growing UV and Spray Tanning company, Zoom Tan is looking for a creative, innovative, and strategic Social Media & Marketing Manager to lead the company's social media presence while developing marketing initiatives that strengthen our brand, engage customers, and drive business growth.

Based out of our Corporate Office in beautiful Naples, Florida, this position will serve as the voice and personality of the Zoom Tan brand across all digital platforms. This individual will be responsible for developing creative marketing concepts, producing engaging content, executing promotional campaigns, managing all social media platforms, and identifying new ways to grow brand awareness and customer engagement.

The ideal candidate is passionate about social media trends, branding, storytelling, content creation, and creating innovative marketing campaigns that generate excitement and measurable business results.

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#### Social Media Management

• Own and manage all Zoom Tan social media platforms, including Facebook, Instagram, TikTok, LinkedIn, YouTube, and emerging platforms.
• Develop and execute a comprehensive social media strategy that aligns with company goals and brand identity.
• Create, film, edit, and publish engaging photo and video content.
• Develop monthly content calendars and maintain a consistent posting schedule.
• Monitor social media trends and identify opportunities to capitalize on trending content.
• Build audience engagement by creating content that encourages interaction, conversation, and community growth.
• Respond to comments, messages, and reviews as appropriate.
• Analyze engagement metrics and continuously improve content performance.

#### Marketing & Brand Development

• Develop creative marketing ideas that increase customer traffic, memberships, retail sales, and overall brand awareness.
• Brains...