Social Marketing Activation Lead - Hair

Kenvue is currently recruiting for a

Social Marketing Activation Lead - HairWhat we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

Role reports to

Mgr Advocacy & Influencer RogaineLocation:

North America, United States, New Jersey, SummitWork Location:

HybridWhat you will do

The Hair – Rogaine & OGX – Social Marketing Activation Lead (SMAL) is responsible for translating the brand strategy across owned channels, including social media, driving engagement, relevance, and business impact through best-in-class content and activation plans

Key Responsibilities

• Design, develop, implement, and coordinate social media strategies, campaigns, and content that effectively communicate the brand strategy and accomplish priority objectives.
• Monitor emerging social media trends and platforms to position OGX & Rogaine as thought leaders in hair care and maintain and enhance brand sentiment and engagement across channels.
• Develop and optimize multimedia content including videos, infographics, and interactive posts tailored to strategic business targets.
• Leverage data-driven insights to craft compelling content strategies and op...