CAPTRUST

Content Strategist and Public Relations Consultant

Raleigh, NC, USPosted 3 days ago

Job Description

Overview: WHO are we looking for?

CAPTRUST is seeking an experienced *PR and Content Strategist* to join its 40-person marketing team. This individual will help strengthen the firm’s editorial strategy, public relations efforts, and message consistency across client, prospect, advisor, and firmwide communications.

This role is designed for someone who can move fluidly between strategy and execution: shaping editorial priorities, developing high-quality written content, supporting media relations and thought leadership, and helping translate complex financial topics into clear, compelling communications. The ideal candidate brings strong writing judgment, an understanding of how content supports business development and client engagement, and the ability to partner effectively with subject matter experts, marketing colleagues, and business-line stakeholders. Responsibilities:

This role is responsible for developing high-quality, strategically aligned content for multiple audiences, including wealth management clients, retirement plan sponsors and participants, endowment and foundation leaders, and colleagues across the firm.

The ideal candidate brings strong writing judgment, an ability to translate complex concepts into clear communication, and interest in contributing to how content supports business development and client engagement: Editorial content and client material creation (50%):* Write and develop original content for captrust.com, including long- and short-form articles and video scripts * Partner with subject matter experts to translate complex financial topics into clear, client-ready insights * Develop copy for client- and prospect-facing materials, including presentations, presentations, ads, and campaign content

Public relations support (30%)

* Work closely with Communication Senior Manager to help shape and execute CAPTRUST’s public relations strategy, with a focus on elevating the firm’s visibility, reputation,...

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