Social Media Coordinator

Overview

We are seeking a dynamic and innovative Social Media Coordinator to elevate our brand presence across digital platforms. This energetic role requires a passionate individual who thrives in a fast-paced environment, eager to craft compelling content, engage audiences, and analyze social media trends. As a vital part of our marketing team, you will drive brand awareness, foster community relationships, and implement creative strategies to boost our online visibility. If you’re motivated by digital storytelling and possess a keen eye for design and analytics, this opportunity is perfect for you!

The Social Media Coordinator is responsible for managing and growing Pulchrum's social media presence across multiple platforms. This role supports brand awareness, customer engagement, consistent posting, and marketing initiatives through creative content, community management, and performance analysis; all toward the higher end of promoting the Beauty of God. The coordinator will work closely with marketing and creative teams to ensure consistent brand messaging and a strong online presence.

Responsibilities

• Develop and execute engaging social media campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand reach and engagement.
• Create high-quality content including graphics, videos, photography, and written posts using Adobe Creative Suite tools like Photoshop and Illustrator.
• Manage social media scheduling and posting using tools like Hootsuite or Buffer to ensure consistent brand messaging.
• Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activities.
• Optimize content for SEO by incorporating relevant keywords and hashtags to improve discoverability.
• Analyze web and social media analytics using Google Analytics and platform-specific insights to measure campaign performance and inform future strategies.
• Collaborate with public relatio...