Senior Social Media Manager Atlanta (Remote Friendly)

Greenlight is the leading family fintech company on a mission to help parents raise financially smart kids. We proudly serve more than 6 million parents and kids with our award-winning banking app for families. With Greenlight, parents can automate allowance, manage chores, set flexible spend controls, and invest for their family’s future. Kids and teens learn to earn, save, spend wisely, and invest.

At Greenlight, we believe every child should have the opportunity to become financially healthy and happy. It’s no small task, and that’s why we leap out of bed every morning to come to work. Because creating a better, brighter future for the next generation depends on it.

Greenlight is seeking a Senior Social Media Manager to join our marketing team to oversee the organic social and influencer programs.

This person will be responsible for driving Greenlight’s social and influencer strategies to aggressively reach our target audience of parents, teens, and families, foster community engagement, and increase our social following, contributing to growth in brand awareness. The ideal candidate has a proven track record of dramatically growing brand reach and engagement, supported by compelling case studies and measurable results.

This role reports to the VP, Brand.### Your day-to-day:

• Build and execute aggressive social media strategies to drive reach and engagement across target audiences (parents and teens).
• Build and implement holistic annual influencer strategy.
• Manage multi-channel organic social content calendar (TikTok, Instagram, YouTube, Facebook, LinkedIn, etc.), driving fresh ideas and tests that help Greenlight grow.
• Lead external social and influencer agency partners as primary point-of-contact.
• Manage social sweepstakes and giveaways in an effort to expand channel reach. Work with internal partners to get things done.
• Partner with the Growth team to source content for paid social ads and boost organic social content.
• Id...