Director, Growth Marketing

Director, Growth Marketing

*Remote | Full-Time | Base: $140,000-$160,000*

Join a mission-driven team that's transforming global compliance to promote consumer health and safety by providing over 30,000 food, cosmetic, medical device, and drug companies in 200 countries with compliance software and services. We are growing fast and seeking a high-performing Director, Growth Marketing to join our team.

Position Summary

We're seeking a strategic, hands-on Director of Growth Marketing to own the strategy, execution, and optimization of demand generation programs across multiple lines of business internationally.

This is a revenue-focused leadership role for someone who can think strategically, execute tactically, and continuously improve marketing performance through data, experimentation, and close alignment with Sales.

You'll lead the execution of integrated marketing across paid search, email, webinars, social media, and tradeshows through managing a small, high-performing team. You'll own marketing investment decisions, optimize the buyer journey, and ensure qualified leads progress efficiently from MQL to Closed Won.

Role Responsibilities

Drive Revenue Growth

• Work with Product Marketing to develop and execute integrated growth marketing strategies that drive qualified leads, qualified pipeline, and revenue across multiple business lines.
• Prioritize marketing investments based on business impact, ROI, and corporate revenue goals.
• Build annual and quarterly marketing plans with Sales, aligning marketing programs with sales priorities and revenue targets.
• Improve lead quality and lead progression throughout the funnel.
• Eliminate lead leakage by optimizing processes from MQL through Closed Won.
• Partner with Sales to improve conversion rates, pipeline velocity, and revenue performance.

Own Demand Generation

* Lead strategy and execution across Google & Bing Ads (SEM/PPC), LinkedIn and Meta advertising...