Senior Product Marketing Manager

About Teak

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Teak is a fully remote embedded refund technology company serving the live events, participation sports, and hospitality verticals. We operate a B2B2C model, partnering with platforms and operators to deliver refund and protection solutions that drive revenue and improve the end-consumer experience. Teak runs on EOS and is in a period of focused, deliberate growth.

Role Overview

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The Sr. Product Marketing Manager is a critical hire for Teak as we scale our GTM motion across Product, Sales, Customer Success, and Legal. Teak is building the category for refund protection in the experience economy. As we scale, the story we tell — to partners, to consumers, to the market — becomes as important as the product itself.

You'll take complex product inputs and turn them into sharp positioning, audience-specific messaging, and marketing that moves people to act. You'll work cross-functionally to ensure Teak's solutions are communicated clearly and consistently, from first evaluation through activation and expansion. You'll shape how the market understands refund protection, what Teak owns in that space, and why no one else can deliver it the way we do.

You'll report to the VP, Marketing. This is a strategic role with real execution demands in a category Teak defines and owns.

Key Responsibilities

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Positioning, Narrative & GTM Messaging

• Drive Teak's master positioning — the foundational document that defines how the platform, delivery models, and benefit layers are described, and ensures that narrative stays sharp and consistent as the product evolves.
• Translate product inputs and market context into GTM recommendations and audience-specific messaging across partner and consumer audiences.
• Develop and maintain solution messaging frameworks across Teak's products and platform capabilities, ensuring consistency from partner evaluation through activation.
• Bring market and m...