BRIDGE
Senior Product Marketing Manager
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Job Description
Bridge is currently seeking a Senior Product Marketing Manager will own positioning, messaging, sales enablement, and customer storytelling across the BRIDGE portfolio.
This is a highly visible role that sits at the intersection of product, marketing, and sales — translating what Bridge builds into clear market value. It's an ideal role for a strategic builder who enjoys turning complex data, identity, and activation capabilities into clear, compelling narratives that resonate with brands, agencies, and adtech partners.
The ideal candidate combines strong storytelling skills with deep curiosity about the advertising technology ecosystem and is comfortable operating in a fast-paced, evolving environment. Key Responsibilities:
### *Positioning & Messaging*
- Own and evolve company, product, and solution messaging frameworks that ladder up to Bridge’s master narrative
- Create differentiated positioning that clearly communicates BRIDGE's value in the market
- Translate complex technical capabilities into compelling customer benefits
- Maintain messaging frameworks and narrative consistency across all channels
### *Sales Enablement*
- Partner closely with sales leadership to improve go-to-market effectiveness
- Create and maintain sales decks, one-pagers, battlecards, and objection-handling materials
- Develop industry, vertical, and audience-specific messaging
- Lead key customer and prospect presentations
### *Customer Storytelling*
- Build a scalable customer story and case study program
- Conduct customer interviews and identify proof points that demonstrate business impact
- Develop customer-facing content that supports both sales and marketing efforts
- Partner with Customer Success and Sales to surface new storytelling opportunities
### *Market and Competitive Intelligence*
* Own go-to-market strategy for product and solution launches, from audience and positioning through enablement, rollout, and post-launch m...
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