Clarity Consulting
Pardot/2B Marketing Cloud Consultant
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Job Description
Clarity Consulting helps growing companies get more value out of Salesforce. We focus on clean systems, strong adoption, better data, and revenue growth. Our team works with clients across Sales Cloud, Service Cloud, Revenue Cloud, and Agentforce to build Salesforce environments that people actually want to use. We are looking for a Pardot (Marketing Cloud Account Engagement) Consultant who can help our clients design, implement, and optimize their marketing automation strategies.
About the Role
As a Pardot Consultant, you will work directly with clients to map their marketing processes, design lead nurturing journeys, and configure Pardot to drive measurable revenue growth. This is a consultative role—you won't just be "setting up emails." You will be helping clients understand how their marketing automation integrates with their sales processes, ensuring data integrity, and optimizing their full-funnel performance.
Responsibilities
- Lead discovery sessions to understand client marketing goals, sales alignment, and pain points.
- Design and implement end-to-end Pardot (Account Engagement) solutions, including complex nurture programs, scoring/grading models, and landing pages.
- Ensure seamless integration between Pardot and Salesforce Sales Cloud.
- Perform audits and cleanups of existing Pardot orgs to improve data quality and automation efficiency.
- Document technical requirements, solution designs, and provide training for client teams.
- Stay current on Salesforce Marketing Cloud and Agentforce AI integrations.
Ideal Background
- 3+ years of experience with Pardot (Account Engagement) configuration and solution architecture.
- Deep familiarity with Salesforce Sales Cloud and the synergy between Sales/Marketing teams.
- Strong understanding of lead lifecycle, scoring, grading, and nurture automation.
- Ability to translate complex business requirements into clean, scalable Pardot workflows.
- Comfortable working with dynamic content,...
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