Marketing Assistant

Job Summary

We are seeking a dynamic and proactive Marketing Assistant to join our innovative marketing team. In this role, you will support the development and execution of digital marketing campaigns, enhance brand visibility, and contribute to the overall marketing strategy. Your energetic approach and technical proficiency will help drive engagement across multiple channels, including social media, email marketing, and paid advertising. This paid position offers an exciting opportunity to grow your skills in a fast-paced environment while making a tangible impact on our brand presence.

Duties

• Assist in the creation and management of digital marketing campaigns across platforms such as Google Ads, Facebook Advertising, and social media channels.
• Conduct keyword research and utilize SEO tools to optimize website content for improved search engine rankings.
• Support website management tasks using content management systems like WordPress and ensure website performance through analytics tools such as Google Analytics and Google Tag Manager.
• Develop engaging content for blogs, social media posts, email newsletters, and landing pages that align with marketing goals.
• Monitor campaign performance using web analytics reporting and perform conversion optimization to maximize ROI.
• Collaborate with graphic designers to produce visual assets using Adobe Creative Suite, including Adobe Photoshop and other design tools.
• Assist in setting up and managing marketing automation workflows to nurture leads and improve customer engagement.
• Manage social media advertising campaigns on platforms like Facebook, LinkedIn, and Instagram to increase brand awareness and generate leads.
• Support the execution of SEM (Search Engine Marketing) strategies including paid search marketing with Google AdWords.
• Contribute to website updates, technical troubleshooting involving HTML, CSS, JavaScript, and SQL for website management and performance enhancement.

**Qualifi...