Digital Marketing Coordinator (Paid Media)

Build Your Career in Digital Marketing

Franchise Performance Group (FPG) is a rapidly growing franchise development and digital lead generation agency that partners with franchise brands across the United States. Our team helps franchise companies grow through paid digital advertising, lead generation strategy, CRM optimization, and outsourced franchise sales.

We're looking for an organized, analytical, and motivated Digital Marketing Coordinator to join our growing Digital Lead Generation team.

This is an ideal opportunity for a recent college graduate or early-career marketing professional looking to build a long-term career in paid digital advertising. You'll work directly alongside our VP of Digital Lead Generation, receiving hands-on mentorship while learning how to manage sophisticated advertising campaigns for franchise brands nationwide.

Position Overview

As the Digital Marketing Coordinator, your primary responsibility will be ensuring the operational health of our clients' digital advertising accounts.

You'll support the execution and day-to-day management of paid advertising campaigns across Meta and Google Ads by monitoring campaign performance, tracking advertising budgets, building campaigns from established templates, responding to ad engagement, and helping ensure every account follows FPG's proven systems and best practices.

This is primarily an internal-facing role. Strategy, client communication, reporting, and overall account leadership remain the responsibility of the VP of Digital Lead Generation, allowing you to focus on developing exceptional operational and technical skills.

For the right individual, this position provides a clear career path toward becoming a Digital Marketing Account Manager within approximately 12–24 months.

What You'll Do

Campaign Operations & Account Health

• Monitor active Meta and Google advertising campaigns across multiple client accounts.
• Identify campaign delivery issues, tr...