Content & Social Media Strategist

The Position: Content & Social Media Strategist

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*The Content & Social Marketing Strategist is responsible for bringing the HydraPak brand to life through compelling storytelling, engaging content, and strategic digital marketing initiatives. This role leads the development and execution of HydraPak's content and social media strategy, creating integrated campaigns that connect athletes, products, events, and brand partnerships across multiple channels to grow awareness, strengthen community engagement, and support business objectives.*

*The ideal candidate is an experienced storyteller and content creator who combines creativity with strategic thinking. They have a passion for the outdoor and endurance communities, understand how to create content that resonates with consumers, and use data-driven insights to continually optimize performance across social media, digital marketing, and integrated brand campaigns.*

The Company

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Pushing boundaries to redefine the future of hydration, HydraPak creates innovative gear that is specialized for a variety of different athletic activities. Easy-to-use and highly functional, every HydraPak product showcases the technical manufacturing expertise that has distinguished the company for two decades. By offering a better way to hydrate, and continually seeking to refine its offerings, HydraPak has pioneered new product categories and become a trusted hydration partner for athletes worldwide.

The company sells to athletes directly and as an original equipment partner of major brands in the active Outdoor Recreation industry that incorporate our hands-free hydration reservoirs and soft flasks into hydration backpacks and running vests. We work with over 70 leading brands in this capacity including Osprey Backpacks, Salomon, Patagonia and The North Face. HydraPak also operates as Bottle Bright®, the natural and effective cleaning tablet. Ou...