Volunteer Social Media and Marketing Manager

Job Summary

We are seeking a creative and results-driven Volunteer Social Media Manager to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our e-commerce platforms. This role requires a blend of creativity, analytical skills, and a deep understanding of social media trends.

Responsibilities

• Develop and execute social media marketing strategies across various platforms including Facebook, Instagram, and LinkedIn.
• Create engaging content that aligns with brand messaging and resonates with target audiences.
• Utilize SEO techniques and keyword research to optimize content for search engines.
• Monitor social media channels for trends and insights through social listening tools.
• Manage social media advertising campaigns, particularly on Facebook, to maximize reach and engagement.
• Analyze performance metrics using Google Analytics and web analytics tools to assess the effectiveness of campaigns.
• Collaborate with graphic design teams to produce visually appealing content using Adobe Creative Suite (Photoshop, Illustrator) or Canva
• Conduct proofreading to ensure all content is free of errors and aligns with brand standards.
• Build and maintain relationships with influencers and key stakeholders in public relations efforts.
• Stay updated on the latest digital marketing trends, including video editing techniques for social media.

Skills

* Proficiency in social media management tools such as Hootsuite and Buffer. * Strong understanding of social media marketing principles and best practices. * Experience in content creation, graphic design, and branding strategies. * Knowledge of CRM platforms and digital marketing strategies. * Familiarity with photography techniques to enhance visual content quality. * Ability to analyze data from web analytics to inform strategy adjustments. *...