Sweet B Cafe

Social Media Manager

Rocky Hill, CT, US$41,600-$52,000Posted 2 days ago

Job Description

Position Overview

We're looking for a creative, organized, and self-motivated social media manager to help grow our online presence and build a strong community around our brand. This role is perfect for someone who enjoys photography, videography, storytelling, and creating engaging content that reflects our brand.

This is a part-time hybrid position, requiring both in-store content creation and remote editing, planning, and scheduling.

Schedule

  • 15–25 hours per week
  • Hybrid (in-store + remote)
  • Flexible schedule with required in-store visits during busy periods, events, and new menu launches
  • Must be available to attend occasional evenings or weekends for special events and content opportunities

Compensation

  • $500 per week to complete deliverables
  • Opportunity for performance-based raises and bonuses as the business grows

Content Creation

  • Visit the shop frequently to capture fresh content
  • Photograph and film drinks, food, staff, customers (with permission), and the atmosphere
  • Capture behind-the-scenes moments, seasonal launches, and day-to-day operations
  • Create engaging reels, TikToks, stories, and feed posts

Social Media Management

  • Plan and maintain a consistent posting schedule
  • Schedule content across Instagram, Facebook, and TikTok
  • Write captions that match the brand voice and personality
  • Monitor comments and direct messages, responding when appropriate
  • Stay current on social media trends and adapt them to fit our brand

Marketing & Growth

  • Develop monthly content calendars
  • Promote seasonal menus, events, merchandise, and promotions
  • We have new specials on the first of each month which is one of the biggest concepts of the shop
  • Brainstorm creative marketing campaigns and community engagement ideas
  • Help increase followers, engagement, and customer visits through strategic content

Brand Management

  • Ensure all content reflects the brand identity:
  • Cozy
  • Seasonal
  • Friendly
  • C...

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