Social Media Manager

Greater Good Charities is a 501(c)(3) global nonprofit organization that works to help people, pets, and the planet by mobilizing in response to need and amplifying the good. To date, we have provided over $1B in aid, expertise, and funding in 121 countries in support of this mission.

Position Overview

Greater Good Charities is seeking a creative and driven Social Media Manager to build our global presence across Facebook, Instagram, TikTok, X, YouTube, LinkedIn, and emerging channels. The role will work with the VP of Digital Marketing to build monthly publishing calendars and will own daily editing, adaptation, and deployment of content.

The ideal candidate is creative, willing to test new ideas and creative while building the Greater Good Charities brand and voice. They will work with the VP of Digital Marketing to achieve organic social KPIs that feed into the broader Digital Marketing team goals.

Key Responsibilities

• Revise the existing organic social strategy in collaboration with the VP, Digital Marketing to meet organic KPIs and grow our audiences and engagement.
• Write monthly publishing calendars outlining content on each channel, utilizing a mix of GGC campaigns and trending content.
• Write compelling organic social, customizing copy for each channel (Facebook, Instagram, TikTok, X, YouTube, LinkedIn) and audience with an understanding of what motivates viewers to engage with content.
• Organize each social post from start to finish, including requesting or creating visual elements, writing captions, and scheduling posts within Hubspot.
• Regularly test social content, working with the Director of Performance Marketing to track tests, analyze results, and apply findings to future posts and campaigns.
• Adhere to deadlines within the social editorial calendar, aligning with cross-channel content and initiatives, and updating assigned email tasks within the project management software (Asana).
• Serve as the community ma...