Social Media and Marketing Manager

Part-Time Social Media & Marketing Coordinator Gabriela’s Seafood + Tapas | Rockport, TX

Pay: $20–$25 per hour, depending on experience Hours: Approximately 8–12 hours per week; additional hours may be needed for special events Location: A combination of on-site content creation in Rockport and remote editing and planning

About the Position

Gabriela’s Seafood + Tapas is looking for a creative, dependable, and proactive person to help grow the online presence of our restaurant and waterfront event venue.

This is a great opportunity for a college student studying marketing, communications, hospitality, or a related field—or someone with strong content creation skills looking for a meaningful part-time role.

We want someone who takes an active interest in Gabriela’s, builds a relationship with our team, and brings fresh ideas to help increase restaurant visits, promote events, and generate private event inquiries.

Responsibilities

• Create and publish two original posts per week for Instagram and Facebook, including a mix of Reels, photos, and graphics.
• Attend two scheduled on-site filming sessions per month to capture food, cocktails, venue spaces, staff, and the guest experience.
• Attend designated special events to capture content and provide timely social media coverage. Event coverage is a core responsibility in addition to regular filming sessions.
• Plan event coverage with management in advance and confirm availability.
• Maintain a monthly content calendar that promotes upcoming events, menu features, and private event offerings.
• Communicate proactively with the owner and management team through a shared group chat and a brief weekly check-in.
• Respond to team messages within one business day during agreed working days and communicate scheduling conflicts early.
• Suggest new campaigns, promotions, collaborations, and content ideas without waiting for every assignment.
• Write captions, edit short videos, and create graphics that reflect Gabriela’s brand.
• Monitor comments and messages during scheduled work time and refer reservation or event inquiries to management.
• Provide a short monthly update on content performance and recommendations for the following month.

Who We’re Looking For

• Someone creative, organized, reliable, and comfortable taking initiative.
• Strong photography, short-form video editing, and writing skills.
• Familiarity with Instagram, Facebook, Canva, and CapCut or similar tools.
• An interest in restaurants, hospitality, food, and events.
• Ability to travel reliably to Gabriela’s in Rockport.
• Availability for scheduled evening and weekend filming and special events.
• Capacity to give Gabriela’s consistent attention and meet agreed deadlines. Applicants managing a small number of other accounts are welcome.
• College students are encouraged to apply. A completed degree is not required.
• Previous business account experience is helpful, but strong personal, school, or volunteer content samples are welcome.

Schedule

Editing and planning hours can be arranged around classes or other commitments. On-site filming and event coverage must be scheduled around restaurant operations and the event calendar. This position requires regular in-person attendance in Rockport.

How to Apply

Please submit

• A résumé or brief introduction.
• Links or samples showing three to five examples of your social media content, photography, graphics, or videos.
• Your availability, including evenings and weekends.
• A brief description of any other accounts or work commitments you currently manage.
• One marketing idea you would be excited to bring to Gabriela’s.

We’re looking for someone who wants to become an engaged part of our team and help Gabriela’s continue to grow.

Pay: $22.00 per hour

Expected hours: No more than 10.0 per week

Benefits

* Flexible schedule

Work Location: Hybrid remote in Rockport, TX 78382