Senior Product Manager - Marketing & Media Analytics

Role

Senior Product Manager - Marketing & Media Analytics

Location

United States

City, State

Remote

Job Area

Full time

Job ID

202608299

Job Category

Technology

At DICK'S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.

If you are ready to make a difference as part of the world's greatest sports team, apply to join our team today!

OVERVIEW

We are looking for a strategic, data-driven Senior Product Manager to lead our Marketing & Media Analytics product portfolio. This leader will own the vision, strategy, and roadmap for the capabilities that enable smarter media investment, stronger measurement, and faster decision-making across the marketing ecosystem. The ideal candidate brings deep product management expertise, strong fluency in analytics and experimentation, and a practical understanding of media, attribution, audience strategy, marketing technology, and the data foundations that power modern activation and measurement. This is a highly cross-functional role at the intersection of marketing, analytics, data science, engineering, and external data partners, with clear accountability for delivering products that drive measurable business impact.

Key Responsibilities

• Own the product vision, strategy, and roadmap for marketing and media analytics, aligned to enterprise priorities and marketing outcomes.
• Partner across marketing, media, analytics, finance, data science, and engineering to identify high-value opportunities and translate them into clear product direction.
• Lead products and capabilities across campaign measurement, attribution, incrementality, audience analytics, forecasting, experimentation, performance reporting...