Local SEO Specialist

Job Overview

We are looking for a highly detail-oriented and strategic marketing professional to manage and optimize multiple Google Business Profiles and social media platforms across several businesses and locations. The primary focus of this role is to increase visibility in local organize search results and Google Map Pack rankings through strategically developed, SEO-first content designed to improve local rankings, strengthen online visibility, and drive organic engagement across all platforms.

Key Responsibilities

• Optimize and maintain Google Business Profiles
• Create and schedule localized social media content
• Increase local organic visibility through SEO-first, strategic posting
• Ensure consistency across all digital platforms
• Monitor Google Business rankings, visibility, and local SEO performance
• Use SEMrush and related tools to track and improve local search performance
• Coordinate content strategies across multiple brands and locations.

Qualifications

• Demonstrated experience with Local SEO and Google Business Profile optimization and strategy.
• Background in managing digital marketing or SEO for multiple locations or distinct brands simultaneously.
• Proficiency in content writing and optimization for local search audiences.
• Experience using SEMrush, including SEMrush Local and Local tracking features.
• Strong organizational and project management skills to oversee a high volume of accounts.
• Deep understanding of local search mechanics and research methodologies.

Pay: $50,000.00 - $70,000.00 per year

Benefits

* Paid time off

Experience

• Local SEO: 3 years (Required)
• Google Business Profiles: 3 years (Required)
• SEMrush: 3 years (Required)

Work Location: Hybrid remote in Marietta, GA 30066