RTE Cuisine
Growth Lead, Sales and Marketing
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Job Description
Foodservice Sales Lead
RTE Cuisine
Location
Denver, CO (Hybrid)
Salary Range
$80,000-$100,000 plus commission
Engagement
Full-time, inside sales role with light travel (15-25%)
About the Role
RTE Cuisine produces ready-to-eat ancient grains that help foodservice operators save labor and time, improve consistency, and expands across all dayparts and stations. We are looking for a go-to-market lead who is hands-on, customer-facing sales leader to open doors, win accounts, and grow revenue. You will be the face of RTE Cuisine in the market: pitching to chefs and buyers, running tastings and pop-ups, working food shows and trade shows, and turning every conversation into an opportunity. You will partner closely with the CEO and a team that shares a passion for culinary solutions and plant-forward products.
What You Will Do
- New business development: Prospect and win high-value foodservice accounts and channel opportunities with a hunter's focus as an inside salesperson.
- Sales presentations: Deliver persuasive presentations on video calls to chefs, procurement, operations and executive decision makers where you will represent RTE Cuisine.
- Account development and sales execution: Build relationships with culinary, procurement, operations and distributor contacts, lead outreach, discovery calls, presentations, samples, tastings, follow-up and proposals.
- Market intelligence: Bring back competitive, menu, channel and customer insights to guide product development and growth priorities. Translate customer needs into the right approach and launch plan, working with RTE Cuisine leadership.
- Communications and Marketing: Contributing with communications, social media content and engagement, and overall brand management. Video skills a plus! Experience with LinkedIn.
Where You Will Focus First
- Hospitality and institutional: Pursue B&I, cruise lines, hotels, K-12, universities, corporate dining, healthcare, military and other high-volume segments.
- Retail deli and prepared foods: Target high-volume opportunities where RTE grains save labor, improve consistency and support menu development.
- Aviation: Grow airline and lounge business, and identify products and formats suited to small kitchens and high-volume service.
- Restaurants and multi-unit operators: Win salad bar, buffet and restaurant concepts where speed, consistency and culinary versatility make a strong fit.
How The Role Works
- Spend most of your time in front of customers building relationships, tastings, events and shows generating leads through cold-calling, warm leads, and creative outreach.
- Join regular check-ins with the CEO, coordinate closely with RTE Cuisine operations, culinary and manufacturing partners.
Your First 90 Days
- Build a target account and channel list and set up the sales pipeline with active engagement.
- Contributing to development of our core sales presentation and POS material.
- Put a repeatable sales rhythm and reporting routine in place.
How Success Is Measured
- New decision-maker relationships, positive feedback and results on presentations, tastings and product evaluations
- Closed accounts and revenue growth
What Are We Looking For
Required
- 5+ years in foodservice sales, with relationships across distributors, operators, culinary and procurement teams
- Proven hunter with leadership abilities who has led the full sales cycle, from first outreach through samples, tastings, pricing to close
- Polished presenter, comfortable pitching to chefs, buyers and executives
- Hands-on experience working food shows, trade shows and events, and turning event leads into closed business
- Tech-savvy, confident with CRM software, Microsoft Office, and communication platforms
- Thrives in an entrepreneurial, start-up environment with creative input and shifting priorities
Preferred experience with one or more of the following
· Foodservice contractors (Compass, Guckenheimer, Aramark, Sodexo) or broadline distributors
· Healthcare, hospitality, airline catering or higher education
· Culinary ingredients, prepared foods or plant-forward products
Pay: $80,000.00 - $100,000.00 per year
Benefits
* Paid time off
Work Location: Hybrid remote in Denver, CO 80220
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