RedBalloon LLC
Director of Marketing and Development
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Job Description
Job Summary
Are you an entrepreneurial leader passionate about advancing God's Kingdom, building meaningful relationships, and expanding reach through strategic marketing and innovative growth strategies?
The Director of Marketing & Development will lead strategic initiatives to expand the reach of our mission and partnership program, drive revenue growth through partnerships and donor engagement, and build a sustainable marketing plan to reach new audiences with the message of Financial Issues.
Reporting directly to the CEO, this leader will develop and execute strategies that grow active partnerships, increase donor engagement, and strengthen relationships with churches, ministries, media outlets, and Kingdom-minded organizations. You'll oversee a talented team and work closely with on-air talent and executive leadership to ensure more individuals and families are equipped to become faithful stewards through biblical financial education and Biblically Responsible Investing (BRI).
Responsibilities
Partnership Growth & Acquisition
- Develop and execute strategies to grow active our partnerships and recurring donor support
- Oversee and track partnership acquisition funnels and audience nurturing campaigns
- Collaborate with the Social Media Manager and Video Production Manager on growth initiatives
Marketing & Strategic Growth
- Lead marketing initiatives designed to increase audience reach, engagement, and partnership and donor growth
- Identify new markets and effective channels for promoting broadcast and partnerships to qualified leads
- Participate in conferences, industry events, ministry gatherings, and networking opportunities to help grow the ministry
Audience Expansion & Engagement
- Work with leadership and the production team to increase awareness and listener engagement
- In tandem with marketing the partnership, also market the show to drive more people to become aware of the Financial Issues ministry ecosystem.
- Le...
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