SEO Specialist

SerpApi is the leading solution to integrate search data into web applications. Our API scrapes search engines, solves CAPTCHAs, and keeps up with changing page layouts in one simple GET request. Our customers include Nvidia, Shopify, Perplexity, Adobe, Samsung and more.

We are looking for an SEO Specialist to help grow SerpApi’s visibility across search engines and emerging AI search experiences. In this role, you will develop SEO strategies, analyze performance data, and collaborate with cross-functional teams to improve rankings, traffic, and website performance. Solid SEO experience is required.

You will also support keyword research, technical SEO, on-page optimization, reporting, testing, and link-building efforts. Experience working with developer tools, APIs, or technical products is a plus.

### Responsibilities

• Develop and manage an SEO strategy to improve our visibility across search engines and emerging AI search experiences.
• Conduct keyword research to find opportunities for the homepage, documentation, blog, and other marketing pages.
• Actively acquire backlinks for different pages.
• Build and support link-building efforts to improve authority and organic growth.
• Create reports that show progress, insights, and both short-term and long-term targets.
• Improve on-page SEO and content optimization across key website pages.
• Identify and address technical SEO issues to make sure the website is well-optimized for search engines and AI/LLM-based discovery.
• Work closely with technical and non-technical teams to improve rankings, traffic, and overall website performance.
• Run SEO tests and experiments to find what works and improve results over time.
• Monitor SEO performance regularly, analyze data, and turn findings into clear recommendations and action plans.
• Stay up to date with SEO trends, Google updates, and changes in the AI search landscape.
• Bring solid experience with SEO tools and analytics platforms such as Ahrefs, Google Search Console, Google Analytics, and similar tools.

Perks

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SerpApi has been created by engineers for engineers. High compensation, transparency, remote-first, and a high trust environment are at the core of the company. All of these also make a very neurodivergent-friendly work environment. Several of our team members, including our CEO, are on the spectrum. Having a neurodivergent-friendly company is not an afterthought. We welcome talent from all over the world! No matter where you’re based, you can be part of our diverse, remote-first team. For those outside Austin, TX, we typically hire as independent contractors since we don't have an office there.

### High Compensation

We offer high compensation, bonuses, and career opportunities all across the globe.

* #### Competitive Worldwide

Total compensation, including profit shares, averages $232,448 per year per team member worldwide. We pay nearly as much as Google! * #### Profit Shares

All full-time team members receive profit share bonuses. We believe it's important to achieve alignment as a team. * #### Career Growth

Internal career paths, training (courses, conferences, books), and toolings (up to 50% reimbursement for software, hardware, subscriptions, and co-working space). ### Transparency

A transparent world is a better world. Transparent organizations are more meaningful, connected to reality, and trustworthy.

* #### Open Books

We share our books with all team members. We publish quarterly and annual reports (P&L, expenses). * #### Public Roadmap

Excluding security and confidential issues, all of our work is fully accessible to the public. * #### Internal Trust

Internally, we share analytics, customer interactions, hiring processes, strategies, marketing, and all other business-related data. ### Remote-First Company

Remote is not a 2nd thought, but is core to SerpApi. All our processes are structured around being remote-first.

* #### Even Before COVID

Remote-first wasn't a reaction to COVID, but was a conscious, long-term, and permanent decision. * #### Async Communications

All of our important communications are async, written, and online. We avoid unnecessary meetings as much as possible. * #### 100% Online

We use the best tools for the job: GitHub, Slack, Pop, Zoom, Intercom, Figma, and emails. ### High-Trust Environment

We put high-trust in everyone on our team and empower them to do their best work.

* #### Flexible Schedule

Team members can adjust their own schedule, timezone, and unpaid vacation time the way they see fit. * #### Independent Prioritization

Outside of specifically assigned tasks, you can choose what work you think will produce the most value to SerpApi. * #### Trusted Contributions

All team members can suggest or directly make changes to anything related or not related to their jobs following their own judgment. Send us your resume at careers@serpapi.com

All legitimate SerpApi communications come from the serpapi.com or tryserpapi.com domains only.

If you receive an email from any other domain claiming to represent us, please do not respond.

If you have questions, reach out to us directly at contact@serpapi.com.

• Remote-first
• |Full-time|
• 75K – 85K a year + profit share