SEO/GEO Director

Move Your Career Forward with DAC as an SEO Director

Who We Are

We are DAC—a global full-funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO/GEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.

Position Summary

The SEO/GEO Director works with the account team to provide research, strategy, implementation, campaign management, and report on client campaigns. They plan, consult on and implement SEO/GEO best practices for a client base spanning multiple industries and verticals. Furthermore, they stay up to date on the latest search engine and AI updates and apply knowledge and experience of marketing strategy and search engine marketing concepts. The SEO/GEO Director will also lead a team of SEO Strategists and Specialists.

Key Objectives of the role

• Develop and execute search engine optimization (SEO) and generative engine optimization (GEO) strategies and performance analysis
• Create and manage strategies for clients while working with client teams, account management and SEO team members

What You’ll Do

* *Planning and Management of Client Programs* + Provide strategic leadership to the SEO subject matter experts on your team, in developing and implementing plan objectives + Develop SEO/GEO goals based on the client’s goals and objectives + Perform research to gain a better understanding of target audience, brand, category, and competitive landscape + Keyword and topical/thematic research to identify content gaps and opportunities for new and existing programs + Carry out full SEO/GEO audits as required with recommendations for programs including: - URL structure - Nav...