Niche - Lead SEO Role - Remote Position

Job Overview

Details how to apply below: Make sure you read thoroughly.

We are seeking a dynamic and highly skilled Niche Lead SEO Specialist to join our remote team and drive targeted organic growth across specialized market segments. In this pivotal role, you will develop and execute comprehensive SEO strategies tailored to niche audiences, leveraging your expertise to enhance visibility, increase traffic, and optimize conversion rates. Your innovative approach to search engine optimization will empower our digital presence, ensuring we dominate search results within our specialized markets. This is an exciting opportunity for a motivated SEO professional eager to lead impactful campaigns and collaborate with cross-functional teams to achieve measurable results. Duties

• Develop and implement advanced SEO / AEO strategies focused on niche markets, aligning with overall digital marketing goals.
• Conduct thorough keyword research using industry-leading SEO tools to identify high-impact keywords and long-tail opportunities specific to niche audiences.
• Optimize website content, metadata, HTML tags, and structured data to improve search engine rankings and user engagement.
• Manage technical SEO audits, including site speed optimization, mobile responsiveness, JavaScript integration, CSS adjustments, and fixing crawl errors.
• Utilize Google Search Console, Google Analytics, Adobe Analytics, and other web analytics tools to monitor performance metrics and identify areas for improvement.
• Build high-quality backlinks through strategic link building initiatives that enhance domain authority within niche sectors.
• Collaborate with content creators and web developers to ensure the seamless integration of SEO best practices into content management systems like WordPress and other platforms.
• Implement conversion optimization techniques by analyzing user behavior data from Google Tag Manager and web analytics tools to refine landing pages and calls-to-action.
• Manage social media channels and digital marketing campaigns to amplify content reach and support SEO objectives.
• Stay current with the latest SEO trends, algorithm updates from search engines, and emerging tools that can boost organic performance. Qualifications
• Proven experience in leading SEO campaigns within niche markets or specialized industries with a track record of achieving measurable growth.
• Strong understanding of search engine algorithms (Google Search), ranking factors, and best practices for SEO optimization.
• Proficiency in HTML, CSS, JavaScript, and technical SEO troubleshooting for website performance enhancements.
• Extensive experience with WordPress or similar content management systems (CMS).
• Skilled in using SEO tools such as SEMrush, Ahrefs, Moz Pro, Google Search Console, Google Analytics, Adobe Analytics, and Google Tag Manager.
• Knowledge of e-commerce platforms and strategies for optimizing online stores for search engines.
• Expertise in keyword research, metadata optimization, link building strategies, and metadata management.
• Ability to analyze web analytics data effectively to inform strategy adjustments aimed at increasing conversions.
• Familiarity with social media management tools and digital marketing channels to support integrated campaigns.
• Excellent communication skills with the ability to collaborate across teams in a remote work environment while maintaining a proactive approach. Join us as a Niche Lead SEO Specialist if you're passionate about pushing boundaries in search engine optimization within specialized markets! Bring your expertise to a forward-thinking team dedicated to innovative digital growth—where your skills will truly make an impact!
• AEO / AI / Claude Experience recommended and welcomed.

Who We Are

Elite Results Marketing

is not a "churn and burn" agency. We are a strategic growth partner for our clients, specializing in high-performance digital marketing that drives measurable revenue, not just vanity metrics. We pride ourselves on clarity, certainty, and results. We operate with a "small team, big impact" mentality—meaning no red tape, direct access to leadership, and a culture where your voice is heard. We are obsessed with data, dedicated to transparency, and committed to staying on the bleeding edge of search evolution.

The Role

We are seeking a Lead SEO Specialist to serve as the strategic anchor of our organic search department. This is a Player-Coach role: you will architect high-level strategies for our most complex multi-location clients while simultaneously mentoring our junior team and refining our internal processes.

Learn more and apply here - https://www.eliteresultsmarketing.com/work-with-erm

Select the applicable role (Lead SEO - Postion ) and follow the directions FULLY Please.

You are not just checking boxes on a checklist. You are a scientist of search—constantly testing hypotheses, tearing apart strategies to see what makes them tick, and identifying exactly which levers to pull to drive conversion. You understand that "ranking #1" is vanity if it doesn't convert, and you know how to tie Visibility, Traffic, and Conversion together to tell a story of ROI.

If you are obsessed with the future of search (AEO, SGE), love solving complex technical puzzles in WordPress, and want to lead a team toward operational excellence, this is your home.

Key Responsibilities

Strategic Leadership & Innovation

• Architect Strategy: Develop and oversee comprehensive SEO roadmaps for national and multi-location local businesses. You will look "under the hood" of current campaigns, identifying bottlenecks and opportunities that others miss.
• Test & Validate: Don’t just follow the herd. Design and run independent SEO experiments to find competitive edges. Validate these tactics, document them, and roll them out across the agency.
• Future-Proofing (AEO): Actively research and implement strategies for Answer Engine Optimization (AEO) and AI-driven search. Ensure our clients remain visible as search behaviors shift from keywords to conversations.
• Algorithm Adaptation: Monitor volatility closely. Possess the wisdom to know when to "hold the line" and when to pivot strategy during major Google updates.

Local SEO & Multi-Location Mastery

• Hyper-Local Domination: Utilize Local Falcon and Local Viking to secure Map Pack dominance. Manage GMB/GBP profiles at scale, ensuring consistent NAP and optimized attributes.
• Geographic Architecture: structure site hierarchies and location pages to target specific service areas without cannibalization or "doorway page" penalties.

Technical Execution & Content Synergy

• Technical Deep Dives: Perform advanced audits using Screaming Frog, Ahrefs, and Search Atlas. Fix indexing issues, schema markup errors, and Core Web Vitals directly within WordPress.
• Conversion-Led SEO: Collaborate with content and design teams to ensure traffic leads to revenue. You will act as the gatekeeper against "junk traffic," ensuring our content satisfies user intent and drives CRO.

Mentorship, Process & Reporting

• Mentorship: Train and mentor Junior Digital Marketers. Teach them the *why* behind the *how*, fostering a team that understands the correlation between specific tactics and successful campaigns.
• Operational Efficiency: Build and refine Standard Operating Procedures (SOPs) within Wrike to streamline workflows and reduce friction.
• Advanced Analytics: Use GA4, GSC, and Agency Analytics to look past basic market pullbacks. Provide our Account Managers with clear, data-backed narratives that explain performance and instill certainty in our clients.

What You Bring (Requirements)

• Experience: 5+ years of hands-on SEO experience (Agency experience heavily preferred).
• Tech Stack Mastery: You are an expert in our specific stack:
• CMS: Deep expertise in WordPress (We do not focus on other platforms).
• Core Tools: Google Analytics (GA4), GSC, Tag Manager.
• SEO Suite: Ahrefs, Search Atlas, Screaming Frog.
• Local Tools: Local Falcon, Local Viking.
• Workflow: Wrike (or similar PM software).
• Leadership Mindset: You have experience (or a strong desire) to train junior staff, review their work, and improve their output.
• Communication: You can translate complex technical "SEO speak" into plain English for internal teams and clients.
• Proactive Learner: You are active in SEO communities/groups, attend webinars, and constantly bring new ideas to the table. You don't wait to be told what's new in search; you tell us.

Why Join Elite Results Marketing?

• Impact & Autonomy: You aren’t a cog in a giant machine. You will have a direct hand in shaping the future of our SEO department. Your ideas for process improvement and strategy will be implemented, not buried in a suggestion box.
• Cutting-Edge Culture: We don't rely on outdated tactics. We provide the tools (Search Atlas, Local Viking, etc.) and the freedom for you to test new theories and stay ahead of the curve.
• Growth-Oriented Environment: We invest in our people. Whether it’s attending industry conferences or taking advanced courses, we support your professional development.
• Work-Life Balance: We work hard to get results, but we respect your time. We offer a hybrid/flexible work environment that values output over hours in a chair.
• Competitive Compensation: We offer a salary commensurate with experience, performance bonuses, and a clear path for career advancement as the agency grows.

Compensation Overview

At Elite Results Marketing, we believe in a "Pay for Performance" model. As the Lead SEO, you control the product. If the product (rankings & traffic) is good, clients stay. If clients stay, you get paid more.

• Base Salary Range: $50,000–$70,000/year + Profit Sharing, Quarterly Performance Incentive After Trial Period Completed
• Variable Performance Pay: $5,000 – $10,000 (Annual Potential)
• Unlimited PTO

Elite Behaviors

• Scientific, Not Superstitious: You don't guess why traffic dropped; you dig into the data, check the logs, and find the root cause. You rely on evidence, not "hacks."
• Zero Tolerance for Vanity Metrics: We don’t care about traffic that doesn’t convert. You are obsessed with the correlation between *Visibility* and *Revenue*.
• F.I.T.F.O. (Technical Edition): When a site breaks or an API fails, you don't wait for a developer ticket. You figure it the f* out or flag it immediately with a proposed solution.
• The "Why" Teacher: You never just tell a Junior *what* to do; you explain *why* it matters. You are constantly elevating the collective IQ of the room.
• High Ownership (The Buck Stops Here): If a client drops in rankings, you own the recovery. You don't blame the algorithm; you adapt to it.

Pay: $50,000.00 - $70,000.00 per year

Benefits

• Flexible schedule
• Paid time off

Application Question(s)

* Are you good at details? - If so, read the full description and use the details to apply.

Work Location: Remote