Marketing Manager

Description

Splintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek’s mission is to enhance the quality of life globally by innovating healthcare products for better sleep, more comfort, and overall health. Please visit our website at www.sleepright.com.

Splintek offers Competitive Wages and Benefits, including

• Medical Insurance
• Dental Insurance
• Vision Insurance
• 401(k) Match
• Paid Time Off
• Paid Holidays
• Casual Dress/ Atmosphere
• New Facility
• Workout Room on Site

This position is full time on-site, we are not offering hybrid, remote, or flex schedules at this time.

PRIMARY OBJECTIVE OF POSITION

Support the operations of the Marketing Department including media campaigns, promotions, and projects; arrange and coordinate special events, projects, and mailings; research, maintain, and report on marketing data; and assist with creating materials used for proposals, correspondence, presentation materials, and reports.

DUTIES AND RESPONSIBILITIES / ESSENTIAL FUNCTIONS

• Edit the content and images on the company website, and create landing pages for digital campaigns as well as customized store locators based on the campaign
• Research and define the target markets for current and new products
• Implement, track, and evaluate advertising and marketing strategies for brand
• Research and discovers opportunities to write press releases, educational articles, and promotional copy
• Analyze Splintek and competitors’ sales data, campaign results, survey responses, and coupon redemptions and compare to competitors
• Liaison to out-sourced TV media buyer, and media organizations
• Manage current customer leads and implement lead generation tools to acquire more
• Negotiate and purchase media placements in magazines, email campaigns...