Hawaii-based SEO content specialist

Content Specialist (Part-Time)

Part-Time | 19 Hours Per Week

About Shaka Guide

Shaka Guide creates award-winning audio tours that help travelers experience destinations through storytelling, local insight, and expert guidance. Our mission is to help people discover the stories, history, and culture that make each destination memorable.

We're looking for a talented content creator who can help us create high-quality travel content that informs, inspires, and helps travelers plan better trips.

About the Role

We're seeking a part-time Content Specialist to create and maintain trip-planning content across our tour portfolio.

This role combines writing, research, content management, content strategy, and video collaboration. You'll research destinations, write articles, update existing content, help create video content, and develop deep expertise in the destinations we cover.

The ideal candidate is a strong writer, curious researcher, confident communicator, and someone who genuinely enjoys travel, storytelling, and helping people discover places in meaningful ways. You'll work closely with our Marketing Manager and SEO/AEO lead to execute our trip-planning content strategy.

What You'll DoContent Creation

• Write high-quality travel and trip-planning articles
• Research destinations, attractions, routes, itineraries, and travel logistics
• Create content designed for both SEO and AEO (AI Engine Optimization)
• Develop articles that answer traveler questions clearly and accurately
• Incorporate practical recommendations, local insights, and destination expertise
• Adapt written content into video outlines, scripts, and talking points

Content Optimization & Management

• Update and improve existing articles
• Refresh outdated information and recommendations
• Improve article structure, formatting, and user experience
• Expand existing content to align with evolving SEO and AEO best practices
• Work within our content managemen...