Facebook Ads Specialist (Media Buyer) - REMOTE

### Where A-Players Thrive.

We're an employee-owned, vertically-integrated builder of some of America's most popular health & wellness brands. With over 1,000 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $600 million of revenue annually. Learn more about our brands.

We're Looking For A

Facebook Ads Specialist (Media Buyer) who will be responsible for managing company Facebook ad campaigns and crafting highly converting ad creatives. This role is involved in the entire campaign cycle from start to finish. This includes creating and testing new ads, and targeting options, launching, and overseeing campaigns, and scaling budgets while maintaining targeted KPIs.

Location

Remote

What You'll Be Doing

• Set up, manage, analyze, and scale Facebook campaigns and budgets on a daily, weekly, and monthly basis to keep spending optimized for sales growth while hitting strict ROI goals.
• Drive the creation of new ad creatives both through your own ideas as well as collaboration with copy and video creative departments to ensure that we have new, exciting creative to test for every offer each week.
• Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimize for engagement/conversions
• Monitor and optimize ad performance across all campaigns, including during weekends and holidays, to ensure consistent ROI and respond promptly to performance fluctuations
• Perform regular tracking and analysis of the performance of each campaign.
• Prepare and deliver performance reports identifying successes and opportunities for improvement.
• Troubleshoot blockers to scale ad spend.
• Stay up-to-date on our offers, paid social media best practices, and our competitive landscape.
• Participate in innovation and...