Copywriter - DM Funnels & AI-Powered Copy Systems

About School of Bots

We're a digital marketing agency specializing in Instagram DM automation — and we're one of the best in the world at it. Our DM funnels are fully automated lead generation and sales systems trusted by Prince EA, Russell Brunson, Jim Kwik, Codie Sanchez, Amy Porterfield, Jenna Kutcher, Dean Graziosi, Mindvalley, Nike, Under Armour, and 3,000+ others. We're endorsed by Meta, backed by over $100M in client sales, and building fast.

We have a hardworking, AI-forward culture we protect fiercely — and we want people who feel genuinely excited by that.

The Role

As a Copywriter at School of Bots, you'll write the words that power some of the most sophisticated DM marketing systems in the world. That means opt-in flows, lead nurture sequences, sales copy, webinar funnels, re-engagement campaigns — written for accounts with 100k to 30M+ followers and built to convert.

You'll work inside a delivery pod alongside a Client Operations Lead and Growth Strategist, moving from campaign brief to polished first draft across multiple active accounts. You'll iterate based on real KPI data, match each client's voice and offer, and continuously improve your output using AI tools and our internal copy systems.

This role starts in client delivery. As you grow, there are real opportunities to step into senior copy leadership and contribute to new products and revenue channels we're building beyond client work.

What You'll Own

• Writing DM funnel sequences across campaign types: free PDF downloads, webinar registrations, webinar reminders, follow-up sales sequences, affiliate offers, high-ticket application flows, and direct purchase campaigns
• Delivering polished first drafts on deadline across multiple active client accounts
• Collaborating with your pod to match each client's voice, offer, and audience
• Revising and optimizing copy based on KPI performance data and client feedback
• Building and iterating on AI copy skills, chains, and automations — reducing token usage, improving output quality, and scaling delivery
• Following and contributing to internal copy SOPs and playbooks

What We're Looking For

AI fluency is non-negotiable.

We don't mean prompting ChatGPT. We mean genuine, integrated AI workflows — Claude Code, GitHub repositories, skills, chains, and routines. When you come to interview, be ready to walk us through exactly how you work. We're building AI-powered copy systems and we need someone who's already operating that way.

Beyond that

• 3+ years of agency or in-house experience in a writing-intensive role. We're open to candidates from adjacent fields — content, journalism, marketing — who have strong fundamentals and want to master direct response. AI has reshaped this field; we care more about instincts and drive than a traditional resume path.
• Proven experience writing conversion-focused copy: funnels, emails, landing pages, sales pages, or VSLs
• Familiarity with information business models (online courses, memberships, digital products, masterminds) and the marketing strategies that support them
• Excellent written and verbal communication. Our internal standard: make it impossible to misunderstand.
• Strong time management and the ability to juggle multiple accounts without dropping quality
• High autonomy, self-awareness, and self-motivation — we don't micromanage, and we expect you to manage yourself

Compensation & Growth

• $80,000 base salary
• Up to $20,000 performance bonus annually, paid quarterly (based on capacity and retention)
• Access to world-class DM copywriting training and top-tier digital marketing and sales resources
• Real growth path into senior copy leadership and new product development

To Apply

Click the Apply button above or visit our application link.

For questions about the role, email anissa@schoolofbots.co.

Pay: $80,000.00 - $100,000.00 per year

Work Location: Remote