Sr Product Marketing Manager

About Us

Our leading SaaS-based Global Employment Platform™ enables clients to expand into over 180 countries quickly and efficiently, without the complexities of establishing local entities. At G-P, we're dedicated to breaking down barriers to global business and creating opportunities for everyone, everywhere.

Our diverse, remote-first teams are essential to our success. We empower our Dream Team members with flexibility and resources, fostering an environment where innovation thrives and every contribution is valued and celebrated.

The work you do here will positively impact lives around the world. We stand by our promise: Opportunity Made Possible. In addition to competitive compensation and benefits, we invite you to join us in expanding your skills and helping to reshape the future of work.

At G-P, we assist organizations in building exceptional global teams in days, not months—streamlining the hiring, onboarding, and management process to unlock growth potential for all.

About The Position

In this role, you will play a key role in crafting compelling messaging and strategies to drive business impact for G-P's global employment platform. This role requires a deep understanding of the competitive landscape, our products, and the customer to create messaging and positioning that resonates with target audiences.

You will lead product launches and design marketing strategies that drive feature adoption and engagement, specifically for G-P's platform capabilities that span products and users. With a heavy focus on feature adoption and cross-sell, you will initiate product-led growth strategies to promote G-P's advanced AI capabilities. Partnering with cross-functional teams across Product Management, Marketing, and Sales, you will ensure alignment and collaboration to achieve measurable success.

What You Will Do

* Customer Empathy and Value Creation Messaging

+ Build a deep understanding of G-P's customers,...