InSocial

Social Media Manager / Content Creator

Los Angeles, CA, US$90,000-$120,000Posted today

Job Description

About The Team

This is an in-house role for a family of brands built around two influential Los Angeles attorneys and the communities they've grown.

The pace is fast and the energy is fun. This role is perfect for a creative who loves making content that’s equal parts entertaining and educational, and who can turn legal know-how into posts people actually want to watch, save and share.

The role

This is a flexible hybrid role that can require up to 2 days a week in office.

You’ll own the social presence across multiple accounts. You’ll often adapt and cross-post content between brands while keeping each one’s voice distinct.

You will be responsible for creating monthly editorial calendars and daily content for multiple accounts. This is a hands-on seat: you plan it, make it, publish it and report on it.

You'll report to the Head of Marketing, who sets the overall marketing strategy. You run social day to day: what goes where, when, and how it's cross-posted. From time to time you'll get priorities to work into the calendar, and you'll get sign-off on each month's plan.

While the first 30 days there will be some oversight and feedback to ensure brand alignment, this is not a role where someone approves every post.

What you'll do

  • Manage social media across multiple accounts (business accounts + 2 personal brands)
  • Build a monthly content strategy and editorial calendar for each brand
  • Source raw material from owners and team to keep the pipeline moving
  • Pitch creative concepts, recurring series and timely ideas
  • Follow each brand's guidelines: colors, fonts, logos, tone and visual style
  • Edit raw clips into in-feed Reels and Shorts via CapCut
  • Design graphics, carousels, Story frames and promo assets in Canva
  • Strategically tag and collabs with sister accounts
  • Schedule and publish across Instagram, TikTok, YouTube, LinkedIn and Facebook
  • Run cross-posting between the firm accounts and personal brand accounts, tailored to each
  • Capture occasional behind-the-scenes and team moments
  • Ability to turn around same day requests when needed
  • Develop social media content marketing plans; write, proofread, photograph, and edit graphics and video.
  • Manage publishing with scheduling tools such as Metricool or SproutSocial
  • Monitor social listening and community conversations
  • Apply SEO and keyword research to content, then track social media analytics, Google Analytics, web analytics, and marketing online analytics.
  • Use performance insights to improve relevant content, helping audiences find useful information and engage with the brand
  • Manage comments and DMs during engagement windows
  • Flag strong comments as content ideas and escalate inquiries to the right person
  • Share a monthly snapshot of what worked, what didn't and what to test next
  • Deliver a quarterly performance report per brand

What we're looking for

  • 5+ years managing social media for businesses and personal brands
  • Experience running several accounts at once, each with its own voice
  • Strong Canva skills: you build clean, on-brand graphics quickly
  • Strong Capcut skills: editing short-form videos for social
  • Experience working within brand guidelines and keeping multiple brands consistent
  • Sharp copywriting: hooks, captions and calls to action
  • Fluency in Instagram, TikTok, YouTube, LinkedIn and Facebook, and how each one behaves differently
  • Ghostwriting in someone else's voice
  • Highly organized, comfortable with fast turnarounds and changing priorities
  • A portfolio showing work you personally made

Nice-to-haves

  • Scheduling platforms like Sprout Social, MetriCool or HeyOrca
  • Experience creating content for personal brands and founder-lead organizations
  • Podcast or event content promotion
  • Using AI tools to speed up ideas, editing and production

How to apply

Send your résumé and a portfolio or links to your work. Your portfolio matters more to us than your résumé. No cover letter needed.

Please include

  • 2 Carousel design samples
  • 2 Short-form videos you edited
  • Results you can share (growth, engagement, inquiries)

Pay: $90,000.00 - $120,000.00 per year

Benefits

  • 401(k)
  • Flexible schedule
  • Health insurance
  • Health savings account
  • Paid time off
  • Vision insurance

Work Location: Hybrid remote in Los Angeles, CA 90041

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