Senior Marketing Specialist

At SailPoint, our ecosystem of partners play an integral role in helping customers adopt and world class identity solutions, that protect and govern their enterprise in the AI-era. As the Senior Marketing Specialist, you will serve as the marketing leader for SailPoint solutions with some of the largest technology brands on the planet within our Technology Alliance partners.

This dynamic role will define the marketing strategy and lead the execution the plan with core alliance partners that underpins the go-to-market strategies, including but not limited to creation of joint value propositions, content strategies, awareness, events, and demand generation initiatives that accelerate the growth of SailPoint globally. A deep understanding of both companies' product positioning and messaging, target markets, and go-to-market strategies is critical. You will also support the Technology Alliance Program (TAP) ensuring the broader ecosystem is represented in SailPoint initiatives and support go-to-market strategy for these alliances at the program level.

To be successful in this role you must possess strong demand generation, product marketing expertise with strategic partners, be action-oriented, and have experience in driving co-marketing initiatives with technology partners, ideally with a track record of defining and co-marketing platform-based SaaS solutions. A strong relationship builder who can cultivate a strong culture, with an understanding of the partner ecosystem, enterprise demand generation, and strong cross-functional management of marketers are crucial skills for this role. Thrive in an innovative environment by leveraging AI tool to streamline execution of content and conduct research, complemented with a data-driven mindset to optimize impact. Key SailPoint stakeholder management and teaming outside of marketing include Business Development, Product, and Partner Sales is imperative to the success of this role.

These credentials...