Search Engine Optimization Specialist

GravityFree is looking for one exceptional organic search operator to own SEO, GEO, AEO, and AI visibility strategy for a portfolio of ecommerce florists. This is not a junior role, and the right person might currently call themselves an SEO strategist, technical SEO, organic growth lead, AI search consultant, AEO or GEO specialist, ecommerce SEO, agency operator, or independent consultant. We care less about the title than whether the work holds up.

We help locally-owned florists dominate their markets against national competitors, and we do it by being the best digital floral marketing company in the North America. Your work shows up where it matters most: in real traffic, real citations, and real revenue. Join our eclectic team. We are self-starters, forward thinkers, and we like to collaborate. We work hard to do what we believe is the right strategy for our clients, and we love doing it.

Responsibilities

• Own organic search strategy across a portfolio of ecommerce florists, spanning classic search and AI-driven discovery.
• Diagnose organic performance changes and quantify movement by page, query, channel, location, and time.
• Resolve technical SEO: crawlability, indexation, canonicals, redirects, structured data, internal linking, template quality, page speed, and site architecture.
• Lead local and ecommerce SEO: local packs, Google Business Profile, location and occasion pages, and ecommerce structured data, built on genuine value.
• Improve AI visibility: tune content, structured data, and entity signals to surface and get cited in AI Overviews, ChatGPT, Perplexity, Gemini, and Claude.
• Evaluate competitors at the content, technical, local, link, SERP, and AI-visibility level, down to the specific gap.
• Build recommendations that are specific, prioritized, measurable, and tied to revenue.
• Communicate regularly with Account Executives and clients via Slack, Basecamp, and phone, and prepare monthly reporting that account teams can take into c...