Performance Marketing Graphic Designer

Performance Marketing Graphic Designer

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Location

[Remote / Hybrid / On-Site — San Diego] Type: [Full-Time / Contract] Team: Creative Reports to: Creative Manager

About the Role

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We're a performance-driven creative team building paid social and direct-response content for fast-growing DTC and ecommerce brands. Our ads are measured against real numbers — and our static creative carries just as much of that load as our video.

We're hiring a Performance Marketing Graphic Designer to own static ad creative across Meta, Google Display, and Native platforms. You'll design thumb-stopping statics, build out high-volume variations to test hooks and angles, and treat every ad as a conversion problem to solve — not just a layout to make pretty. The goal is simple: statics that win at the auction and scale.

If you understand why one headline-and-image combination crushes while a more "designed" version flops — and you've got the data instinct to know the difference — this role is for you. And if you can code, you'll have room to build things most designers can't.

What You'll Do

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• Design high-converting static ads for Meta (Facebook/Instagram), Google Display, and Native platforms — optimized for thumb-stop rate, CTR, and ROAS, not just visual polish.
• Produce creative variations at volume — multiple hooks, headlines, layouts, and angles per concept so the media team always has fresh statics in rotation for testing.
• Master the direct-response static formats that actually perform: native/editorial-style ads, advertorials, before/after, comparison charts, social proof and review layouts, infographic ads, and UGC-style statics.
• Win the feed in the first glance with strong visual hierarchy, punchy headlines, and design that communicates the value prop instantly.
• Use AI image tools (Midjourney, Firefly, DALL·E, Ideogra...