AI Acquisition
Media Buyer - B2B Performance Marketing
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Job Description
ABOUT AI ACQUISITION
We help entrepreneurs, founders, agencies, and small businesses start and scale AI-powered businesses. We don't just advise — we build our clients' entire growth infrastructure, including funnels, advertising, and AI platforms. $50M+ ARR, scaling fast, extremely execution-heavy.
THE WORK
This is a B2B Meta ads seat. You'll own campaigns end to end — strategy, targeting, budget, testing, optimization — for B2B audiences specifically. This is not a B2C DTC role and not a brand-awareness role.
Success here is not measured by clicks or impressions. It's measured by booked calls and qualified sales opportunities. If your campaigns don't produce pipeline, they don't work — no matter how good the CTR looks.
You'll also need to produce creative yourself. This is not a pure media-buying seat where someone else hands you finished ads. You need to be able to draft, write, and create direct-response static and video ad concepts when needed.
HOW WE WORK
- Pipeline accountability, not vanity metrics
- Transparent reporting — you explain what's working and why, with data behind every recommendation
- Fast-paced, feedback-heavy environment — you take feedback without ego and give it constructively
- Small senior team, direct line to operators, zero bureaucracy
WHAT YOU'LL ACTUALLY DO
- Build, launch, and manage B2B Meta ad campaigns end to end
- Own targeting, budget allocation, and ongoing optimization
- Draft and create direct-response static and video ad concepts
- Report weekly on performance with clear, data-backed recommendations
- Iterate quickly based on what the data shows — not personal preference
- Collaborate with the creative and growth teams on testing roadmaps
Requirements
WHAT WE'RE LOOKING FOR
Must-have
- Proven experience running B2B Meta ad campaigns end to end — strategy, targeting, budget, optimization
- A track record of generating **booked calls or qualified sales opportu...
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