Yuma Sports and Activities LLC
Marketing
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Job Description
Overview
As a Marketing professional, you’ll plan and deliver campaigns that connect business goals with customer needs. You’ll bring together digital, social, email, print, and content marketing, using research and analytics to guide decisions and improve campaign performance. Your impact: By coordinating targeted campaigns across channels, you’ll help sales teams reach relevant audiences and help customers discover products and services.
Duties
- Manage marketing campaigns and projects from planning through execution, coordinating timelines, budgets, and cross-functional partners.
- Develop B2B demand generation, content marketing, email marketing, social media marketing, and performance marketing initiatives.
- Support search engine optimization (SEO), social media advertising, Facebook Advertising, Google AdWords, and print advertising; coordinate advertising sales as needed.
- Use Google Analytics, web analytics reporting, and customer relationship management (CRM) systems to assess results and inform data-driven decisions.
- Implement marketing automation tools and oversee content writing, graphic design, and materials created with Adobe Creative Suite; lead or manage marketing, advertising, or public relations teams as assigned.
Qualifications
- Experience in marketing, digital marketing, marketing management, campaign management, or marketing project management; B2B marketing or demand generation experience is valuable.
- Proficiency with analytics, research, CRM systems, marketing automation, and reporting; familiarity with Google Analytics and Google AdWords is preferred.
- Skills in content writing, graphic design, social media advertising, and Adobe Creative Suite are preferred.
- Strong cross-functional collaboration, budgeting, organization, and team leadership skills; able to manage multiple priorities and communicate clearly.
Pay: $1,550.00 per month
Benefits
* Flexible schedule
Work Location: Hybrid remote in San Jose, CA 95117
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