Marketing Manager

Minnesota - Marketing

Hollstadt Overview

Hollstadt Consulting is a management and technology consulting firm dedicated to placing professionals at engagements where they will excel. When you work with us, you'll work with a refreshingly real company led and staffed by seasoned experts who are also down-to-earth, good people. We're committed to treating you with respect and helping you achieve your career aspirations.

Since 1990, Hollstadt has been a trusted partner to more than 150 domestic and global companies and has successfully completed over 3,000 projects. Our continued growth has created challenging and rewarding opportunities for accomplished IT and Business Consultants. Hollstadt Consulting is an equal opportunity employer including disability/veteran.

*By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from Hollstadt Consulting and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel at any time.*

Job Description

Role: Marketing Manager

Contract

: 10 Months

Location

: Remote

Pay Rate

: $50.27/hour W2

Job Summary

:

• The Marketing Manager will provide strategic marketing consultation and guidance to various internal clients.
• The manager will be responsible for day-to-day operations to build, execute, measure and monitor marketing strategies, tactics and plans to support the company's mission, strategic plan, and business objectives.
• Significant marketing experience and a deep knowledge of project management is required for success.
• The Manager will possess the ability to proactively assess consumer and business needs, including review of market opportunities and audience identification.
• This individual will also facilitate market research and competitive analysis, synthesize findings and advocate for products and services that are in line with the organization's mission and vision.
• Responsibility for measurement and reporting and assigned marketing budgets.
• The role requires critical thinking and strong project management skills to execute complex and cross-functional projects through the entire project life cycle, from project concept to launch, including marketing plan development and implementation, to achieve objectives, and measures results against business needs.
• The individual should also possess a robust understanding of modern marketing technology and industry standard best practices to elevate marketing programs for maximum impact, creativity, and operation excellence.
• The Marketing Manager has strong interpersonal skills as well as strategic counseling and leadership experience to manage, motivate and mentor others, including external vendors.
• The manager will be able to work independently as well as collaboratively with highly visible stakeholders, both internally and externally, including physicians, administrators, governing bodies and others.
• May manage vendor and/or agency relationships and functions as the lead in the vendor selection process.

Main Job Duties and Responsibilities

• Partner across teams to manage and coordinate all marketing, advertising, and other campaign activities in support of stated business objectives.
• Facilitate market research to determine market requirements for existing and future products.
• Evaluate and analyze customer research, current market conditions and competitor information.
• Identify and develop deep understanding of target audience needs and be an advocate for product, service or project.
• Develop relationships and deep understanding of key business needs and stated targets to determine integrated marketing strategies that get results
• Evaluate, analyze, develop, and measure marketing strategies based on target audiences, market research and business plans, and continually assess consumer and business needs to ensure alignment.
• Responsible for market intelligence through identification and analysis of internal and external data relevant to the market and able to synthesis finding to plan development
• Develop and implement marketing plans and projects for new and existing products and services.
• Expand on existing plans to include digital marketing platforms.
• Manage the execution for marketing plans and projects and monitor, review, and report on progress, including return on investment and key performance metrics.
• Manage complex and cross-functional projects through entire project life cycle.
• Define and manage relevant marketing budgets.
• Create and deliver marketing presentations.
• Coordinate and act as a liaison with external agencies and manage vendor and/or agency relations/selection process.
• Monitor industry best practices and make recommendations for continuous improvement.
• Ability to mentor and manage direct reports.

Required Education

:

• Bachelor's degree in Business Administration or related field
• Master’s degree preferred

Required Skills & Experience

:

• 5 years of marketing experience.
• Experience in all aspects of developing and managing marketing strategies and budgets
• Project management experience in implementing tactical marketing programs
• Comprehensive digital marketing skills

Preferred Skills & Experience

:

• Experience with growth marketing, with proven track record of driving adoption, engagement, or retention.
• Excellent analytical and communication skills. -Entrepreneurial approach, high tolerance for ambiguity.
• Ability to work independently, influence, and communicate across all levels of management in both marketing and cross-functional teams.
• Passion for consumers, with a demonstrated ability to use insights and data to improve the customer experience.
• Collaborative communication skills – Possess ability to engage with all stakeholders, internally and externally, to facilitate cross-functional collaboration and successfully manage diverse teams through effective verbal and written communications.
• Technological and digital marketing skills – Possess contemporary knowledge of digital tools, platforms and channels and a good understanding of marketing technology.
• Critical thinking skills – Have the ability to understand dynamic and sensitive situations and problems, identify cause and effect relationships and develop effective strategies.
• Analytical skills – Possess agility with analytical tools and have the ability to process, analyze and utilize large quantities of data efficiently.
• Creativity and innovation – Think out of the box and be able to develop new concepts and devise unique marketing campaigns.
• Personal Motivation - A commitment to meeting deadlines with a high-quality product Sense of urgency, a strong work ethic, flexibility, and creativity
• Health system demand generation leadership experience. Many candidates were medical device marketers or individual service line leads with little to no broad, system-wide experience.
• Strategic thinker- rather than order-takers, we want a candidate who can think strategically and not just go straight to tactics and vanity KPIs. Interpret the needs of the practice and not just deliver exactly what they ask for.
• Coaching experience - I am looking for someone who can use their position as a manager to coach our senior specialists and help them to further hone their marketing skillsets (of course without a direct supervisory relationship)

Benefits + Perks

Comprehensive Benefit Plan

Hollstadt offers medical, dental, vision, life insurance, short-term disability, long-term disability, paid sick leave, and retirement benefits to eligible employees. With three different medical plans to choose from, you can enroll in the coverage you need from individual to family, or anywhere in between!

Remarketing Process

Hollstadt is based on retention and relationships. We get to know your strengths and career wishes throughout your assignment and then start remarket discussions 6-8 weeks prior to your end date. By being proactive, we are able to keep your down time between assignments as short as possible, unless you choose otherwise.

Professional Development

Hollstadt offers on-demand training through our consultant portal. Trainings give our consultants the continuing education they need to excel on their projects. Many of our courses apply towards continuing education credits and we have an entire training hub dedicated to upskilling in Artificial Intelligence (AI).

401k + Matching

One popular benefit is our 401(k) match on the first 4% of your contributions. Hollstadt wants to help you reach your long-term financial goals and understands that planning for your future is critical. Consultants also have access to support from a Financial Advisor.

Bonus Opportunities

We appreciate and reward loyalty. Join Hollstadt, stay for 5 years, and we’ll give you a $5,000 Longevity Award bonus! Additionally, we know great talent knows other great talent. If you are on contract with Hollstadt and refer one of your connections who gets placed, we’ll pay you $1,000!

Ongoing Support & Networking

We have made a significant investment in building a support program for our consultant team - so you never have to feel like you are going it alone. We also have a Consultant Coach program which acts like a 'work buddy' to provide a safe ear for questions or concerns at your client site.