Manager of Marketing and Community Outreach - Health and Human Services Org

Manager of Marketing and Community Outreach

Healthcare / Community Organization

| Manhattan and Brooklyn, NY | Full-time, on-site with regular fieldwork |

About the Organization

Our client is a long-standing Federally Qualified Health Center in New York City with sites in Manhattan and Brooklyn. It was founded by community activists and has served its neighborhoods for decades. Services include primary care, behavioral health, dental, HIV care, substance use treatment and harm reduction, with sliding-scale fees for anyone who needs them.

About the Role

The health center wants a marketing leader who works in the neighborhood, not just behind a desk. You’ll be the person tenant associations, churches, schools, bodegas and community boards know by name. You’ll also decide where the health center shows up, what it says and how it reaches people who don’t know it exists yet.

This role goes looking for the next opportunity instead of waiting for requests. Expect to split your week between planning campaigns at the health center and being out at events, partner sites and on the street in the communities it serves.

What You’ll Do

• Build and run an annual marketing and outreach plan for both sites, with clear goals for new patients and service use
• Find and close new community partnerships with schools, shelters, faith groups, senior centers, housing developments and local businesses
• Plan and staff health fairs, screenings, enrollment drives and tabling events, and put the health center at neighborhood events it isn’t attending today
• Run paid and organic advertising across social media, local and Spanish-language media, transit, print and digital channels
• Write and produce flyers, posts, videos and patient-facing materials in plain language, in English and Spanish
• Promote specific services (dental, behavioral health, HIV prevention, pediatrics and others) based on capacity and community need
• Track what works: referrals, new patient sources, event turnout and campaign results, and report them to leadership
• Manage the marketing budget, vendors and any outreach staff or volunteers
• Keep the website, Google Business profiles and social channels current and active

What You Bring

• 4+ years in marketing, community outreach or community engagement
• A track record of building community relationships that turned into real referrals, events or partnerships
• Hands-on experience running social media and paid digital campaigns, including the results
• Comfort working in the field, including evenings and weekends for events
• Strong writing skills and an eye for simple, clear design

Preferred

• Knowledge of the Manhattan and Brooklyn neighborhoods the health center serves
• Social Media Skills

Why This Role

This health center has decades of trust in its neighborhoods and needs someone to reach more of the people it was built to serve. If you’ve already built a following block by block and want the room to do it your way, we want to hear from you.

Pay: $90,000.00 - $110,000.00 per year

Benefits

• 403(b)
• Health insurance

Work Location: In person