Growth Marketing Lead

Location

Remote (US). NYC, Dallas, or Austin preferred

Compensation

Competitive startup comp and meaningful equity upside

Department

Growth / Marketing

Reports to

Head of Growth

*Also posted as: Senior Growth Manager · Performance Marketing Lead · User Acquisition Lead · Senior Growth Marketer*

About Rare Candy

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Rare Candy is revolutionizing the $25 billion trading-card industry as the only community marketplace 100% dedicated to TCGs. Collectors use our AI-powered card scanner, data-rich collection tools, and jaw-dropping drops to buy, sell, rip, and showcase Pokémon, MTG, Lorcana, One Piece, and more. We've hit 10x revenue growth over the last 6 months, the business is highly profitable, and we're building the team to take this from a great product to a category-defining one. We're a 10-person team moving fast and looking for the next set of TCG-obsessed rock stars to join our team.

The Role

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We're looking for a hands-on-keyboard Growth Marketing Lead to own the day-to-day engine that turns attention into active users into buyers, and first-time buyers into repeat collectors. This is a senior individual contributor role: you're the one who actually runs the channels, writes the briefs, reads the numbers, and ships the next test. Not a manager building a team, a builder building a machine.

You'll own performance marketing channels end-to-end, spearhead our influencer and content efforts as accountable performance programs, support the lifecycle work that keeps collectors coming back, and own the ideation, testing, and optimization of performance creative that drives conversions.

You own channel execution, test velocity, attribution hygiene, and performance recommendations. The Head of Growth sets priorities, and our content and community team owns the brand and creator voice, so you'll partner closely with them without stepping on the brand they own.

And profitable is the word...