Fractional Marketing Strategist

Apply on Indeed or via our website

https://www.marketveep.com/careers/fractional-marketing-strategists

* This is a fractional (part-time) role. Hours are not guaranteed.

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Drive client marketing strategies, provide strategic guidance, and ensure campaigns are aligned with business goals. Here’s what you’ll focus on:

• Client Partnership Management: Serve as the primary point of contact for clients, building strong relationships, understanding their business goals, and ensuring the overall partnership delivers value and satisfaction.
• Strategy That Drives Results: Develop creative, data-driven marketing strategies and ideas tailored to each client, with a focus on generating leads, improving conversion, and driving measurable growth.
• Project Management & Collaboration: Develop strategic plans and recommendations for clients, then collaborate closely with the Production Manager, Project Manager, and production team to ensure smooth execution of content, design, development, and other deliverables.
• Strategic Analysis & Reporting: Track KPIs and campaign performance, report results and insights to clients, and proactively identify opportunities to improve outcomes—ensuring client satisfaction, retention, and long-term partnership success.

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Your Professional Experience

• 5+ years of experience in client-facing B2B marketing strategy or account management, preferably in an agency or consultant environment.
• Hands-on experience with HubSpot, marketing automation, and revenue operations tools, with the ability to optimize workflows and track ROI.
• Proven expertise in lead generation and revenue-focused marketing, with experience developing strategies that drive measurable growth.
• Project management experience, including collaborating with cross-functional teams (production, design, development) to implement marketing campaigns and deliverables.
• Strong client relationship and communication skills, with experience presenting strategies, recommendations, and performance insights to stakeholders.
• Analytical and data-driven mindset, able to track KPIs, evaluate campaign performance, and make strategic adjustments to improve results.

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What You’re Obsessed With

• Driving measurable results for clients, from leads to revenue.
• Generating creative, data-driven ideas that move the needle.
• Building strong client relationships and delivering exceptional partnership experiences.
• Optimizing HubSpot, marketing automation, and RevOps to maximize ROI.
• Collaborating with experts across PPC, content, design, and development to execute seamless campaigns.
• Monitoring performance metrics and using insights to improve strategies.
• Keeping projects on track and ensuring smooth execution from planning to delivery.

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A Day in the Life…

You start your day by reviewing client performance metrics and progress on ongoing projects, identifying opportunities to improve lead generation, conversion, and ROI. You generate ideas and develop strategic recommendations tailored to each client’s goals, then collaborate with internal teams to ensure campaigns and initiatives are executed smoothly.

Throughout the day, you meet with clients to present strategies, review results, and provide guidance on marketing, HubSpot optimization, and revenue operations. You also track KPIs, analyze trends, and make data-driven adjustments to ensure campaigns deliver measurable results. Between meetings, you coordinate projects, monitor timelines, and ensure that your strategic plans are implemented effectively.

Your role combines client-facing partnership, strategic thinking, and cross-functional collaboration, ensuring clients achieve their business goals while maintaining strong satisfaction and retention.

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Interview Process

1. Introductory Chat (15 minutes)

2. Strategy Presentation & Team Interview (45–60 minutes)

3. HubSpot Demo

4. Reference Check & Offer

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The Future of Freelancing is Fractional

• Complete flexibility in when you work. No required hours or fixed schedule.
• Autonomy to manage your time in a way that fits your life and working style.
• Clear project-based hour allocations that allow you to plan and prioritize with confidence.
• High-trust environment with plenty of tools and resources to empower you to achieve successful outcomes.
• Client work is provided 100% post-sale; no pitching, selling, or business development required.
• Remain an active member of our team between project assignments.
• Ability to focus on your craft and deliver great work without worrying about finding the next engagement.
• Collaborative team support without the constraints of a traditional full-time role.
• A culture of teamwork and recognition that brings together diverse talent in a fun environment.

Pay: $50.00 per hour

Benefits

* Flexible schedule

Application Question(s)

• Which B2B industries do you have lead generation strategy experience in?
• Which marketing channels do you have lead generation experience in? (ie. paid search, seo, social media, trade show marketing, email marketing, etc.)

Experience

• Marketing Agency: 2 years (Required)
• B2B Marketing: 5 years (Required)
• HubSpot: 2 years (Required)

Work Location: Remote