Automotive Internet Media
Digital Marketing Analyst - Paid Media Specialist
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Job Description
AIM is hiring a Digital Marketing Analyst to join our media buying team. We are looking for a candidate who is committed to contributing to a cutting edge Digital AdTech Firm. As part of a fast-growing company, you’ll have the opportunity to expand your skills, analyze marketing data, and work with a variety of platforms and marketing channels. The Digital Marketing Analyst will be responsible for the development and performance of strategic marketing campaigns.
Responsibilities
- Build, launch, and manage media spend across various platforms.
- Analyze campaign performance and media buying metrics to inform strategic decisions.
- Test new audience segments and targeting strategies.
- Conduct quality checks to ensure configuration is accurate and meets required standards.
- Work with internal teams to ensure client and vendor success.
Qualifications
- Excellent communication skills, both oral and written.
- Strong quantitative skills, including analytical abilities and math proficiency.
- Creative oriented.
- Detail-oriented with strong organizational and project management skills.
- Strong time management skills. Able to meet deadlines in a fast-paced, team-oriented environment.
- Proficiency in Google Analytics a plus.
- Proficiency in Google Tag Manager a plus.
Experience / Education: Bachelor’s degree in business, marketing, advertising, communications, or equivalent discipline. Experience with B2C advertising a plus.
Job Type: Full-time
Pay: From $45,000.00 per year
Benefits
- 401(k)
- Health insurance
- Paid time off
Education
* Bachelor's (Required)
Ability to Commute
* Hinsdale, IL 60521 (Required)
Work Location: Hybrid remote in Hinsdale, IL 60521
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