Area Marketing Manager, Digital Strategy (Remote, US Eligible)

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Overview

About Specialized Dental Partners Specialized Dental Partners is one of the nation’s leading dental support organizations for Endodontic, Periodontic, and Oral Surgery practices. With more than 250 practice locations and over 430 doctors across the United States, Specialized Dental Partners empowers specialists to focus on exceptional patient care while the organization delivers tailored business, operational, and strategic support. *Job Description:* The Area Marketing Manager, Digital Practice Strategy reports into the Director of Practice Marketing, owning the digital strategy, website performance, and marketing systems that support practice-level execution across SDP.

This role ensures every practice has a strong, consistent, and optimized digital presence to support visibility, patient experience, and growth. While referral marketing remains the primary driver of patient acquisition, this position strengthens direct-to-patient marketing through improved websites, local SEO, and digital infrastructure.

The role partners closely with the practice teams and the SDP Digital Marketing Manager to lead effective local execution. It combines strategic ownership with hands-on support and requires strong technical fluency, operational discipline, and the ability to drive results across a multi-location environment. Responsibilities: Responsibilities: Digital Presence and Website Ownership

* Own performance, usability, and consistency of practice websites across the network * Lead improvements in SEO, site structure, content quality, and conversion optimization * Identify gaps in digital visibility and prioritize enhancements across practices * Manage website updates, rebuilds, and ongoing optimization in partnership with vendors * Serve as the internal subject matter expert for websites, local SEO, and digital visibility Practice Marketing Partnership

* Serve as a reliable additional resource f...