Account Director, Public Relations (B2B Technology)

Account Directors

on Highwire's B2B Technology team lead high-impact, integrated communications programs for fast-growth and enterprise technology brands. They bring deep expertise across sectors such as enterprise software, AI, cloud, and data infrastructure, translating complex technology concepts into compelling narratives that drive business results.

In this role, Account Directors oversee 4–5 account teams, providing strategic leadership, senior client counsel, and mentorship. They ensure consistent, high-quality program delivery while guiding clients on positioning, storytelling, and visibility initiatives. Account Directors also play a critical role in agency growth, thought leadership, and developing a collaborative, high-performing team culture.

Key Responsibilities

Client Strategy & Leadership

• Lead B2B technology clients across enterprise software, AI, cloud, and data infrastructure sectors.
• Develop integrated communications strategies that drive brand credibility, awareness, and business impact.
• Provide senior-level counsel on messaging, positioning, media engagement, and thought leadership initiatives.
• Translate complex technology topics into compelling, business-relevant stories.
• Serve as the senior client lead, ensuring deliverables meet or exceed expectations.
• Identify and pursue opportunities for organic growth within existing accounts.
• Partner with clients on executive visibility and product storytelling initiatives.
• Manage budgets, forecast hours, and allocate resources efficiently across teams.

Media & Influencer Engagement

• Build and maintain strong relationships with top-tier business, tech, and trade media.
• Drive thought leadership programs and creative storytelling that elevate client visibility.
• Oversee data-driven and trend-based pitching to secure meaningful media coverage.
• Leverage digital and social channels strategically to amplify earned media and audience engagement.
• Stay ahead...